This is ActNow! by Indola. With this line, Indola wants to build an environmentally friendly world without compromising the quality of their products.
All ActNow! products are:
ActNow! is, like the other lines of Indola, divided into Wash, Care & Style products. The ActNow! Wash & Care products are suitable for every hair type! These are the products from ActNow!
ActNow! Color spray conditioner
ActNow! Non aerosol fixation spray
Wow, that's quite a list! But what are the right products for your hair & care needs? We'll go through the different product types together so you can make the best choice later.
For everyone a suitable shampoo that meets the needs of the hair. With the WASH products of ActNow! you can choose from 5 shampoos: Moisture shampoo, Repair shampoo, Color shampoo, Solid shampoo and Purify shampoo All shampoos are free of SLS/SLES, silicones, parabens, artificial colorants. They have a natural formula and are 100% vegan.
The Moisture Shampoo gives your hair perfect hydration. It makes your hair manageable again without weighing it down. Dry, dull hair is a thing of the past thanks to the natural formula with Aloe Vera, which nourishes your hair and makes it shiny.
The Repair Shampoo repairs damaged hair by gently cleaning and caring for it. The shampoo strengthens the hair structure, which brings back healthy, shiny hair. In addition, your hair becomes wonderfully soft again.
With the Color Shampoo from ActNow you can enjoy your dyed hair for an extra long time. The shampoo is formulated with chia seed extract and seals the color pigments in the hair. This ensures a longer color vibrancy. In addition, the shampoo ensures better combability and a beautiful shine.
The Solid Shampoo from Indola cleanses the scalp, makes your hair soft and gives your locks a beautiful shine. The shampoo bar is solid, plastic-free, 100% vegan, and formulated with Shea butter.
With the Purify Shampoo you can be sure that your hair is deeply cleansed. Suitable for all hair types and handy if you want to wash out product build-up. Removes impurities and feels like a reset after every wash.
Give your hair extra care with the Indola ActNow treatments! You can choose from 4 conditioning products: Color Conditioner, Spray Conditioner, Repair Mask and a Moisture Spray. All ActNow CARE products are free of silicones, parabens and artificial colourants. The formula is 100% vegan and contains natural ingredients. In addition, these three treatments are of course a perfect match with the Indola ActNow shampoos!
The Color Conditioner is formulated with chia seed extract, just like the Color Shampoo. The formula fixes the color pigments in the hair and gives your dyed hair shine again. This product is free of silicones and sulfates. 97% recyclable and therefore good for you and our planet.
ActNow Color Spray Conditioner
This detangling spray makes your hair smooth and soft. Use this spray to make your locks easy to comb without weighing them down.
This mask gives your damaged hair extra attention. Restores brittle hair and gives it the nourishment it needs.
The moisture spray is a leave-in conditioner that keeps your hair hydrated all day long. The hydrating spray ensures easy combing and makes your hair manageable. In addition, your hair becomes soft and shiny!
Give your hair more texture with the styling products of ActNow! All 8 styling products are free of silicone, 100% vegan and formulated with natural ingredients. This ActNow line aims to give your hair more texture and body. Curious which one suits your hair? Check it out:
The setting spray is the base before you start styling. The spray protects your hair from the heat of a blow dryer and ensures that your hair dries with a subtle hold, body and shine. In addition, it ensures better combability due to the formula with coconut oil.
This hairspray creates instant fixation for all hair types. After styling your hair, ideal to keep your desired hairstyle in shape for the rest of the day.
ActNow Non Aerosol Fixation Spray
This fixing spray is perfect for layering and strengthening the fixation, with a fast drying time. Keeps your hair in shape without hardening. Easy to apply and restyle thanks to the medium hold.
Create texture in an instant with Indola ActNow volume mousse! Provides volume from the roots to the lengths of your hair.
Indola has set up this sustainable care & styling range to contribute to the climate. Some of Indola's motivations to set up ActNow! are:
Indola finds high quality incredibly important. With ActNow! they have developed a range that gets the best out of your hair and is great for the planet. For example, mainly natural ingredients are used and the formulas are free of harmful ingredients. But that's not all: the products are also 100% vegan and cruelty free. Good for you, good for your hair, good for the environment. As we mentioned above, there could be more plastic in the ocean than fish by 2050. ActNow! has entered into a partnership with Plastic Bank, an initiative that does everything it can to prevent plastic from ending up in the environment. The packaging of ActNow! is therefore made of 97% recycled plastic. For every ActNow! product you buy, you prevent 2 plastic bottles from ending up in the environment. Quickly continue to the next question to find out how you can reduce the plastic soup in the ocean in 3 simple steps:
By 2050, there could be more plastic in the ocean than fish. That's why Indola has said: Time to Act Now! The solution is very simple: recycle. Will you join Indola in taking on the challenge to prevent 1.5 million bottles from ending up in the ocean? You don't have to do much, with these small actions you can already make a big difference:
ACT 1 - Distinguish between the pumps, lids and caps of the products
ACT 2 - Rinse the empty jars and bottles (or use the last bit, zero waste right?)
ACT 3 - Dispose of empty bottles in the correct recycling bin
That's it! It's that simple to help reduce waste and create a better world together. We got this!
Plastic Bank ensures the recycling of plastic and at the same time that poor people can earn some extra money. In this way, they offer the opportunity to residents of developing countries to earn some extra money by tackling the environmental problem of the enormous mountain of plastic waste. A smart system in which people collect plastic, hand it in at the Plastic Bank and in return receive compensation (above the market price). The waste plastic is then shipped to Western countries for recycling and reuse. In addition, there are also shops where you can pay with plastic. In short: Plastic Bank reduces the plastic waste in the ocean and at the same time improves the lives of those who contribute to this.
Did you know that there are many different pH values per hair product and that they all have a different effect on your hair? A pH value is used to indicate how 'acidic' something is. This is indicated with numbers between 0-14, with a pH value of 7 being considered neutral. Anything between 0-7 is considered slightly acidic to strongly acidic. Anything from 7-14 is considered slightly basic to strongly basic. Every hair care product has a pH value.
The pH value of your scalp is on average 4.7 and of your hair 3.7. Hair products that you use all have their own pH value, which is mixed with the pH value of your hair and scalp when used. This can make your hair more acidic. It is best to use a hair product that is close to your own pH value. This is because your hair has to get used to a change in the pH value, which can result in: tangles, frizz, dull hair, split ends, fragile hair, dehydrated hair, less resilient hair, etc. A good pH value (between 3.5-5.0) therefore has a positive effect, which can lead to: shiny, smooth, hydrated, strong, resilient and protected hair. As you can see in the table, the pH values of ActNow are all between 3.5 - 5.0. Perfect for shiny hair!
Vegan hair products are hair products that do not contain any animal ingredients and are not tested on animals. With ActNow products, not only the environment but also animals are spared. All ActNow products are 100% vegan! But does vegan also mean cruelty free?
All Indola products are cruelty free, including ActNow hair products! Indola has found alternatives to test the products and determine the safety of the ingredients.
The shampoos from ActNow! are all used in the same way: you distribute the shampoo massaging over wet hair, let it soak in for a while and then rinse it out thoroughly. The shampoos are all mild, free from harmful ingredients, suitable for daily use and all hair types.
We recommend that you always use a care product in the form of a mask or conditioner after shampooing. A shampoo opens your hair cuticles to remove dirt, styling residue, excess grease, etc. from your hair. If you do not use a conditioner or mask afterwards, your hair cuticles will remain open. This makes your hair vulnerable to external influences and can damage it more quickly. Even rubbing your hair dry can be enough to damage your hair. Why should you use a mask or conditioner? These close your hair cuticles. This keeps external influences out, keeping your hair strong, smooth and shiny.
With Indola ActNow! you can choose from three care products: conditioner, mask or a moisture spray:
Color Conditioner - This is a perfect match for the Color Shampoo, but can of course also be used in combination with the Repair of Moisture Shampoo. Apply the conditioner to washed, towel-dried hair and let it soak in for 2 minutes. Then rinse thoroughly.
Repair Mask - You can use the mask in combination with all ActNow! shampoos, but of course it goes perfectly with the Repair Shampoo. Apply the mask to the lengths and ends and let it soak in for 5-10 minutes. Then rinse it out well. Use the mask twice a week, after washing your hair. For example, you can use this mask twice instead of a conditioner.
Moisture Spray - Do you want hydration all day long? Then this leave-in conditioner is really something for you. The hydrating spray is a perfect match for the Moisture Shampoo, but can of course also be used in combination with other shampoos. Use the spray on towel-dried hair (after washing it), spray it on the mid-lengths and ends and do not rinse it out.
Indola ActNow! has a total of 6 styling products. The range has something for every hair type. We are happy to explain how to use the products:
Do you have any questions about Indola ActNow? Are you curious about the products or is there still a question unanswered? Please feel free to contact us, because we are happy to help you! Come and take a look at our Pick-Up Point in Zwolle, then we can show you all the ActNow products up close. Then you might get a better feeling for them, for example with the scent. And what is super handy: you can take them off right away! In addition, you can ask all your questions and we will try to give the best possible advice based on your hair type. You can of course also call us during office hours. Our hairdressers from customer service are ready to advise you! Or send an email to [email protected] and we will try to respond as quickly as possible, sometimes even outside office hours. We hope you have fun shopping!